Our work

Our clients love us. We think they’re pretty swell too.


Sun Life trusted The Write Approach to develop and implement a strategic communication plan to help navigate through a significant change management project. Over the course of a year, The Write Approach provided hands on communication support, which included developing high level strategic plans, detailed implementation plans, content development and writing services. 

The Write Approach provides writing services for UWaterloo for various publications. Some samples of our work include:

University of Waterloo 2019-2020 Global Impact Report: 

The politics of leaving fossil fuels in the ground

University of Waterloo 2018-2019 Global Impact Report: 

Is Blockchain the future of cybersecurity?

Alumni profiles – Fall 2019 issue of the Alumni magazine:

Exploring the Genetic Link to Autism

Treating Cancer with Fewer Side Effects

The Write Approach worked with Aviva Canada to develop and implement a change communication plan designed to move employees through a major work culture change as they moved to a new building and adopted new technology and a new mobile approach to working in an office environment. 

Manulife called on The Write Approach for our internal communication expertise to assist with planning and messaging around the acquisition of Standard Life.


Contact us today to learn more about our experience and to talk about how we can help with your next project.